Dr. Asma Saliba is a Lebanese doctor, clinical pharmacist specialist, aesthetics expert, and pioneer in phytopharmaceuticals and health-tech innovations. She studied pre-medicine at the American University of Beirut and earned her Doctorate in Clinical Pharmacy from the Lebanese
American University in collaboration with Michigan University. Her unique expertise as a clinical pharmacist, combined with her deep understanding of aesthetics, led to the development of a truly personalized skincare approach. By recognizing that every skin type has different needs, she formulated a scientific method to personalize skincare routines using a precise combination of active ingredients and health-tech innovations. For over 16 years in community practice, Dr. Asma has dedicated her career to improving
patients' quality of life. Her philosophy, 'Prevention 2 Perfection,' emphasizes a proactive approach—addressing underlying conditions before they manifest as visible skin issues. By focusing on prevention rather than aggressive treatments, she has revolutionized skincare through science-backed phytopharmaceuticals and non-invasive innovations.

In 2015, Dr. Asma translated her decade of clinical pharmacy expertise into the field of aesthetics. Her transition was driven by a passion for merging pharmaceutical knowledge with
aesthetic treatments to create highly effective skincare solutions. “Aesthetics is where art meets science, transforming every challenge into an opportunity for innovation.” – Dr. Asma Saliba. Through “Prevention 2 Perfection”, we redefine beauty with groundbreaking advancements. By harnessing the healing properties of plant-derived ingredients like Salix Alba, bifida ferment lysate and Saxifraga, and pharmaceutical-grade actives such as zinc, vitamin A, niacinamide, hyaluronic acid, peptides, ceramide3 and collagen, she formulated innovative skincare solutions. These natural and pharmaceutical elements work together to boost the skin’s immunity, restore balance, and promote long-term skin health. Her approach also integrates cutting-edge health-tech innovations such as LED light therapy to reduce inflammation, stimulate collagen production, and enhance cellular regeneration. This dual approach—combining phytopharmaceuticals with technology—ensures powerful, sustainable results without compromising skin integrity.